Tier 4 — Intelligence

Insights

AI-generated account-level insights synthesized from all of your Callix data — structured as JSON so you can build your own views or trigger workflows.

Endpoints

GET /insights Latest AI-generated account-level insights

`GET /insights`

Query parameters

familiesstring?Comma-separated insight family keys (default: all)

bash

curl "https://<deployment>.convex.site/api/v1/insights?families=top_objections,rep_performance" \
  -H "Authorization: Bearer callix_<key>"

Insight families

ad_performanceTrend analysis on ad spend, ROAS, and lead quality by source

avatar_effectivenessWhich buyer archetypes are converting and why

lead_qualityLead quality score distribution and trend over time

top_objectionsMost common objections surfaced across all analyzed calls

rep_performanceTeam-wide rep scoring trends and coaching opportunities